PepsiCo is looking for a way to stay in Russia.
PepsiCo is looking for a way to stay in Russia. So, the producer plans to launch new products under other names and in other packaging, as well as to expand local brands
Instead of Pepsi there will be New Cola, and instead of Mirinda and 7Up - drinks with flavor of orange and lemon with lime under Fruitz brand. Also, kvass and lemonades with different flavors will be produced under the Russky Dar brand.